Land aan Zee is an independent foundation, organising retreats in beautiful Zeeland, in the Netherlands. As a small organization, they expect their invitees to unwind, still, re-energize, in short: to land. Â In these emotionally demanding times, where many individuals seek a calm spot, Land aan Zee provides a sanctuary for slowing down and re-energizing. We believe in the beauty and authenticity of small projects, considering it an honor to be part of initiatives that make a genuine impact.
Initially, the collaboration started to ‘create Land aan Zee’ in all facets of brand building:
Sometimes, the right name does half the work. This was such a case. The founders already had a name in place and specifically asked us to keep it. However, we changed it for the better. Land aan Zee turned out to be the perfect name (it’s a little word play in Dutch, but you’ll get it: to land after a stormy episode in your life at the resort, 500m from the sea in a province named Sea-land).
The other half of the work was making sure the budget was well-managed: logo and brand design, setting up a WordPress website, social channels, a content strategy, content development, copywriting and implementing a basic CRM system. We even took care of photography and drone video footage and implemented coaching on the job for content writing, sending newsletters, and managing the website.
