{"id":1858,"date":"2022-10-04T10:03:19","date_gmt":"2022-10-04T09:03:19","guid":{"rendered":"https:\/\/www.salmonsalmon.agency\/?p=1858"},"modified":"2026-01-20T07:20:29","modified_gmt":"2026-01-20T06:20:29","slug":"what-is-link-building","status":"publish","type":"post","link":"https:\/\/salmonsalmon.agency\/es\/what-is-link-building\/","title":{"rendered":"\u00c2\u00bfQu\u00c3\u00a9 es la construcci\u00c3\u00b3n de enlaces y c\u00c3\u00b3mo funciona?"},"content":{"rendered":"<h3>(Salm\u00f6n+Salm\u00f6n SEO series part 2)<\/h3>\n<p>Link building is a crucial part of Search Engine Optimization, but we\u2019ll admit: it can be a bit of a headache. However, you can count on us to share all the ins and outs, so you\u2019ll be a pro in no time!<\/p>\n<h2><b>\u00c2\u00bfQu\u00c3\u00a9 es la construcci\u00c3\u00b3n de enlaces?<\/b><\/h2>\n<p>La construcci\u00c3\u00b3n de enlaces es el proceso de generar backlinks: enlaces en otros sitios web que dirigen a su sitio web.<\/p>\n<h2><b>\u00c2\u00bfPor qu\u00c3\u00a9 es importante la creaci\u00c3\u00b3n de enlaces?<\/b><\/h2>\n<p>Link building is one of the most effective ways to strengthen the authority and increase the SEO positioning of your website. You can think of link building as a person\u2019s fame and reputation. If many people say positive things about someone, people will assume they have some authority and they\u2019re important. They will remember them more than someone else. Similarly, if a lot of websites have links that redirect to yours, search engines like Google and Bing will prioritize your website above others.<\/p>\n<h2><b>\u00c2\u00bfC\u00c3\u00b3mo funciona la construcci\u00c3\u00b3n de enlaces?<\/b><\/h2>\n<p>Estas son las acciones que debe emprender para sus esfuerzos de construcci\u00c3\u00b3n de enlaces:<\/p>\n<p data-start=\"200\" data-end=\"282\">\ud83d\udc49\ud83c\udffb <strong data-start=\"205\" data-end=\"280\">Define qu\u00c3\u00a9 p\u00c3\u00a1ginas de tu sitio web quieres reforzar con backlinks<\/strong><\/p>\n<p data-start=\"284\" data-end=\"321\">\ud83e\udd18\ud83c\udffb <strong data-start=\"289\" data-end=\"319\">Establecer los textos de anclaje<\/strong><\/p>\n<p data-start=\"323\" data-end=\"386\">\ud83e\udd1f\ud83c\udffb <strong data-start=\"328\" data-end=\"384\">Seleccione los sitios web de contacto y p\u00c3\u00b3ngase en contacto con ellos<\/strong><\/p>\n<p data-start=\"388\" data-end=\"422\">\ud83e\udd1a\ud83c\udffb <strong data-start=\"393\" data-end=\"420\">Crear contenidos relevantes<\/strong><\/p>\n<p data-start=\"424\" data-end=\"485\">\ud83e\udd1a\ud83c\udffb\ud83d\udc49\ud83c\udffb <strong data-start=\"433\" data-end=\"483\">Create a mailing and post-tracking spreadsheet<\/strong><\/p>\n<p data-start=\"487\" data-end=\"536\">\ud83e\udd1a\ud83c\udffb\u270c\ud83c\udffb <strong data-start=\"495\" data-end=\"534\">Identifica los backlinks que has conseguido<\/strong><\/p>\n<p data-start=\"538\" data-end=\"611\">\ud83e\udd1a\ud83c\udffb\ud83e\udd1f\ud83c\udffb <strong data-start=\"547\" data-end=\"611\">Supervise regularmente sus posiciones mediante Google Search Console<\/strong><\/p>\n<p>If there\u2019s one thing that link building proves, it\u2019s that small but consistent efforts pay off in the long term. If you start applying these techniques, we can assure you, you won\u2019t regret it. Need some support? Contact us and we\u2019ll Contact us and we\u2019ll help your website reach new heights.<\/p>","protected":false},"excerpt":{"rendered":"<p>La creaci\u00c3\u00b3n de enlaces es una parte crucial de la optimizaci\u00c3\u00b3n para motores de b\u00c3\u00basqueda, pero lo admitimos: puede ser un quebradero de cabeza. Sin embargo, puedes contar con nosotros para compartir todos los entresijos, \u00c2\u00a1as\u00c3\u00ad te convertir\u00c3\u00a1s en un profesional en poco tiempo!<\/p>","protected":false},"author":5,"featured_media":1903,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[12],"tags":[],"class_list":["post-1858","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-seo-marketing"],"acf":[],"_links":{"self":[{"href":"https:\/\/salmonsalmon.agency\/es\/wp-json\/wp\/v2\/posts\/1858","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/salmonsalmon.agency\/es\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/salmonsalmon.agency\/es\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/salmonsalmon.agency\/es\/wp-json\/wp\/v2\/users\/5"}],"replies":[{"embeddable":true,"href":"https:\/\/salmonsalmon.agency\/es\/wp-json\/wp\/v2\/comments?post=1858"}],"version-history":[{"count":3,"href":"https:\/\/salmonsalmon.agency\/es\/wp-json\/wp\/v2\/posts\/1858\/revisions"}],"predecessor-version":[{"id":5539,"href":"https:\/\/salmonsalmon.agency\/es\/wp-json\/wp\/v2\/posts\/1858\/revisions\/5539"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/salmonsalmon.agency\/es\/wp-json\/wp\/v2\/media\/1903"}],"wp:attachment":[{"href":"https:\/\/salmonsalmon.agency\/es\/wp-json\/wp\/v2\/media?parent=1858"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/salmonsalmon.agency\/es\/wp-json\/wp\/v2\/categories?post=1858"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/salmonsalmon.agency\/es\/wp-json\/wp\/v2\/tags?post=1858"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}