Fresh Catch

Every month we catch a lot of new trends, and we are happy to share some of these fresh ideas with you on this page. Enjoy our insights and survivor skills. Any questions or suggestions? Feel free to share!

How intellectual property works? We’ll share all the ins and outs. As a creative or creative agency, understanding and protecting your Intellectual Property (IP) is essential to ensure you can reap its financial benefits.
Contrary to popular belief, yes, you can sell through Facebook to unknown people! There are, however, some conditions to create a successful direct marketing strategy on platforms like Facebook.
Companies worldwide are under increasing pressure to be transparent about their real environmental impact. When will the marketing industry take a closer look at its role in corporate greenwashing, though?
The role of a CMO in B2B, and per extension also B2C, has become extremely challenging these days. Often, it is not even clear what the C-suite and the board expect from a Chief Marketing Officer.
If you’ve never heard of Post Demographic Consumerism, you’re certainly not the only one. The term is quite new and unknown, but the implications it has on the way you penetrate markets and do marketing, sales and growth hacking, are huge.
At first, you might think Intellectual Property has as much to do with the growth of your business as Pablo Picasso has to do with Jean-Claude Van Damme. Well, it’s time to reconsider, especially if you are interested in Business Growth.